Article marketing is a channel to showcase your content to an existing community. Content is submitted to article directories to share information with its readers. Therefore, you are leveraging the article directory's existing traffic using your submitted article. Submitting a 400-700 word article weekly is the optimal frequency.
Benefits:
- Traffic from the Article Directory
- Inbound links from the Article Directory to website (SEO tactic)
Action
Step 1: Research and Identify relevant article directories
Step 2: Create the profile in the directory
Step 3: Create quality content (e.g. articles with links to website)
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